Marcom Digital Asset Management Intern, Apple, Inc.
Posted April 7, 2014
Marcom is responsible for developing breakthrough marketing campaigns that incorporate all communication disciplines. Apple is looking for an enthusiastic, curious, and resourceful Digital Asset Management Intern to restructure and globalize our digital archive of Marcom deliverables in PDF format. The intern will work with Marcom Asset Managers to create naming, taxonomy, and descriptive metadata standards for the PDF Library. The intern will also work with Marcom Traffic Managers in our Cupertino and regional offices to refine the deliverable submission process.
Responsibilities include
• Gain an understanding of Marcom’s wide range of work and global scope
• Gain an understanding of Marcom Asset Management’s responsibilities and activities
• Work with Marcom Asset Managers to create a naming convention, taxonomy, and descriptive metadata standard to increase order and findability
• Work with Marcom Traffic Managers in the US and different geographic regions to iterate and refine the asset submission workflow
• Work with Marcom Asset Managers to organize and describe previously-archived deliverables
• Acquire, catalog, and describe any assets required to bring the archive to an agreed- upon level of completeness
• Document all established standards and procedures
• Present summary of learnings and accomplishments to interested teams
Qualifications
• Previous experience with Canto Cumulus or other Digital Asset Management systems
• Strong understanding of a variety of digital content formats and standards for print, web and portable devices
• Working knowledge of design tools including Adobe Acrobat and Creative Suite
• Knowledge of Apple products and services
• Proactive, quick learner, willing to take ownership of assignments and see through to successful completion
• Demonstrated problem solving skills and ability to perform detailed work with a high degree of accuracy; excellent memory and eye for detail
• Possess strong organizational and excellent written and oral communication skills
EDUCATION
Graduating on or after August 2014. Currently pursuing a degree in Library and Information Science or a related field of study.
TO APPLY
Email a resume to: [email protected]
Subject: Digital Asset Intern
DEADLINE: April 11, 2014