Sr Taxonomy Manager, Allrecipes.com, Seattle WA
Posted March 7, 2014
Job Title: Sr Taxonomy Manager
Requisition #: PUBL7296
Department: AR International Edit & Art
About Allrecipes.com:
Allrecipes.com, the world’s largest digital food brand, receives 750 million annual visits from home cooks around the world who discover and share personal food experiences through recipes, reviews, photos, videos, profiles, and blog posts. Since launching in 1997, the Seattle-based company’s sites, apps and eBooks have served as a dynamic, indispensable resource for cooks of all skill levels seeking trusted recipes, entertaining ideas, everyday and holiday meal solutions and practical cooking tips. Allrecipes’ is a global, multiplatform brand with 17 websites, 9 mobile apps, and 13 eBooks serving cooks in 23 countries and 11 languages.
Allrecipes.com is a collaborative, innovative, data-driven environment where you can quickly see the results of your efforts. This is your chance to be a part of a company leveraging the latest technologies to help people be more successful at cooking their everyday meals. High performance, creative problem solving, and responsibility are not just buzzwords but an integral part of what we do every day. We are laser-focused on designing and building amazing products and always make sure to surround ourselves with talented, smart, compassionate people in a fun, friendly, fast-paced environment.
Allrecipes.com is part of Meredith Corporation (NYSE: MDP; www.meredith.com) the leading media and marketing company serving American women.
As a senior taxonomy manager you will lead the information architecture strategy for multiple international sites to ensure that we have an effective taxonomy for each site to drive customer acquisition through SEO as well as an intuitive user experience that promotes user engagement and retention. This is an internal consultant role. You will work directly with site specific teams to implement taxonomies and regularly monitor site usage and SEO performance to ensure continued improvement. You must be able to build productive, collaborative relationships across the organization. The role requires strong analytical skills balanced with customer focus and a deep understanding of the body of content and business needs.
Essential Job Functions
• Perform competitive analysis and industry research.
• Work closely with Lead Editorial Producer for each site to assess the current taxonomy, understand culturally-related needs, and identify areas of opportunity.
• Work closely with each Lead Editorial Producer to build a prioritized and actionable plan for each site.
• Regularly monitor and report on individual site performance against goals.
• Work closely with site design, development and product management to collaborate and ensure that content structure and strategy aligns with site plans and UI.
Job Requirements:
Minimum Qualifications:
All must be met to be considered.
Education:
• MLIS (Masters in Library Sciences) degree or equivalent experience
Experience:
• 10+ years of online or interactive experience required.
• At least 5+ years creating complex taxonomies for a large body of content, ideally for a consumer-facing application.
Specific Knowledge, Skills and Abilities:
• Strong Experience with web analytics tools (Google Analytics, Optify, Omniture, Hitwise, etc…)
• Strong Experience in SEO best practices.
• A passion for global food culture.
• Fluency in multiple languages preferred.
• Proven ability to initiate and manage the delivery of multiple products on time.
• Strong project management and organizational skills.
• Excellent communicator and collaborator.
Employment Status:Full Time
Location:Seattle, WA