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Director, Taxonomy and Information Architecture, Ralph Lauren, New York, NY

Posted November 18, 2014

Please submit all resumes directly to: [email protected]

JOB TITLE: Director, Taxonomy and Information Architecture

DIVISION: Product Management; User Experience

Position Summary

The Director, Taxonomy and Information Architecture is responsible for designing, building and maintaining an intuitive and comprehensive navigation and information architecture structure to optimize product discovery and findability in our digital experiences. This role will include leading the design of product and content taxonomies, recommending supporting tools and processes and participating in the development and maintenance of a master data program. This role requires proven vision, technical depth, advanced data and analytical skills, and strong cross-functional communication and partnership. It offers the opportunity to partner with User Experience designers and the digital Product Management team in designing features and functionality that showcase Ralph Lauren’s merchandise and brand, and that deliver significant and measurable business and customer impact.

Responsibilities

  • Lead the design and development of eCommerce hierarchies that are based on business and user requirements, support our customers’ search and browse needs, and fulfill Ralph Lauren’s enterprise information management needs.
  • Develop and ensure the implementation of product attribute best practices that provide consistency and increase the ‘findability” of online products.
  • Ensure that content and product attributes comply with guided navigation schemas, page templates and cross-sell functionality.
  • Collaborate with cross-functional teams to enhance and innovate search and browse experiences on Ralph Lauren’s customer-facing digital properties, ensuring that products and supporting content end up in the right place for customers and employees.
  • Participate in identifying customer behavior and attitudinal patterns through methodologies like card sorts, click-stream and log analysis, usability studies, task analysis, and field observation.
  • Conduct content and metadata audits and analyze behavior and attitudinal pattern data to make intelligent decisions on optimizing taxonomy navigation structures. 
  • Identify and document links and relationships among Ralph Lauren’s customer-facing information assets across channels and modalities.
  • Participate in investigation and recommendations for taxonomy technology solutions that address business needs.
  • Use information management and data governance best practices for the structure, organization and management of product information and supporting customer facing-content.
  • Manage content and product hierarchies and taxonomies to support driving relevant content and revenue driving features.
  • Provide end user training as needed on taxonomy maintenance, tagging, and administrative tools.
  • Participate in creation and implementation of taxonomy and hierarchy governance, ensuring that customer facing taxonomy-related goals and strategies are being executed effectively and efficiently.

Qualifications

  • Graduate degree in Information Management or Library and Information Science preferred
  • 3-5 years taxonomy and information management experience in eCommerce Product Taxonomy implementations and optimizations required or consumer technology capacity
  • Ability to self-organize multiple tasks and to complete them on time with a clear focus on quantitative results
  • Demonstrated bias for action with strengths in problem solving, issue-resolution, ability to work in a deadline driven work environment, attention to detail, and ability to multitask
  • High level of intellectual curiosity and can successfully operate in ambiguity
  • Foundational knowledge of Search Engine Optimization technologies and best practices and current data standards and master data principles
  • Excellent communication and interpersonal skills; demonstrated ability to maximize relationships in cross-functional teams
  • Ability to put team before self and be energetically collaborative
  • Compelling and effective at communicating with and presenting to senior management
  • Passionate about building great products and solving customer and business problems
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